As manufacturers prepare for Medicare drug price negotiations, a critical question emerges: How will your provider engagement strategy evolve when Maximum Fair Prices (MFP) take effect in 2026? With discounts ranging from 38%-79% off the wholesale acquisition price (WAC), the provider buy-and-bill margin equation is about to change.
Our analysis reveals why manufacturers need to start planning now for this shift in provider economics and we explore how different manufacturer discount approaches could impact buy-and-bill provider margins. Understanding these dynamics is crucial for maintaining strong provider relationships during this transition.
Key insights include:
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